Dynatrace extends Grail to power business analytics with speed and accuracy

WALTHAM, Mass.–(BUSINESS WIRE)–Software intelligence company Dynatrace (NYSE: DT) today announced that it is expanding its Grail™ causal data lake to power business analytics. As a result, the Dynatrace® platform can instantly capture business data from large-scale proprietary and third-party applications without requiring engineering resources or code changes. It prioritizes business data separately from observability data and stores, processes, and analyzes that data while maintaining context of the complex cloud environments from which it originates.

Dynatrace designed these enhancements to enable business and IT teams to drive accurate, reliable, and cost-effective automation and conduct effective ad hoc analytics covering a wide range of business processes. Examples include order fulfillment and bill payment, service activation and customer onboarding workflows, and the revenue impact of new digital services. Today’s announcement builds on features launched by Dynatrace in October 2022, leveraging Grail to power analytics and log management. The company plans to continue to expand Grail to power additional development, security, IT, and business solutions.

Organizations depend on digital services to drive revenue, customer satisfaction, and competitive differentiation. To optimize these services and user experiences, sales and IT teams increasingly rely on insights from a variety of business data, including application usage, conversion rates, and inventory returns. Yet traditional business intelligence tools lack the speed, scale, flexibility, and granularity to deliver insights into services built on complex cloud architectures. In fact, according to a Deloitte study, two-thirds of organizations are not comfortable accessing or using data from their business intelligence tools. Business analytics in modern cloud environments requires a new approach.

“Dynatrace gives us valuable insight into the business impact of our application performance and enables our teams to proactively resolve issues, deliver better customer experiences and drive more value for our organization,” said Stephen Evans, Quality Manager, Monitoring, SRE/ DevOps Technology at PVH. “This enhanced ability to access and store all of our corporate data provides the scalability our business needs. It also frees our teams from the constraints of sifting through data to determine what is valuable and what needs to be stored. Dynatrace’s unique ability to analyze all of this data and provide accurate, contextualized answers in real time enables us to improve our digital landscape.

“To drive digital transformation at scale, organizations need reliable, real-time insights from their enterprise data. Legacy solutions often rely on outdated data, don’t provide accurate answers in the IT context, and require manual maintenance and coding by engineers,” said Bernd Greifeneder, Founder and CTO of Dynatrace. “The Grail Causal Data Lake uniquely positions the Dynatrace platform to overcome these obstacles. By prioritizing enterprise data to ensure it arrives without sampling and with lossless accuracy, even from third-party applications where developers cannot be reached, business and IT teams using the Dynatrace platform can now easily access valuable business information on-demand This has the ability to unlock analytics use cases almost limitless commercial questions, allowing our customers to instantly answer their most difficult questions with precision, clarity and speed.

This enhancement to the Dynatrace platform is generally available today. Please visit the Dynatrace blog for more details on Grail for business analytics.

About Dynatrace

Dynatrace (NYSE: DT) exists to make the world’s software work perfectly. Our unified software intelligence platform combines broad and deep observability and continuous security of runtime applications with the most advanced AIOps to deliver responses and intelligent automation from large-scale data. This enables innovators to modernize and automate cloud operations, deliver software faster and more securely, and ensure seamless digital experiences. That’s why the world’s leading organizations trust the Dynatrace® platform to accelerate digital transformation.

Curious how you can simplify your cloud and maximize the impact of your digital teams? Let us show you. Sign up for a 15-day free trial of Dynatrace.

Rosemary C. Kearney